When is advertising not advertising? When Elliot Schrage says so. Eventually.

Is that reasonable behavior? As Facebook’s VP of Public Policy, Elliot Schrage, puts it:

Well, it… I-I-I-I suppose, when you s…
[Silence]
So let’s pause…
[Long silence]
That’s an interesting…
[Another silence]
Y-y-y-you’re asking a profound question: What’s advertising?”